How To Get Phenomenal Product Reviews

Webinar Date: Friday April 25, 2008

Webinar Time: 10:00 AM - 11:00 AM PST

Register/Archive: [here]

You and your team have worked long, hard hours to build an excellent product that meets the market needs and has the potential to take off. You've got first-rate marketing programs in place to generate demand, your sales team is ready to sell and you are nearing product launch. But no matter how good your product and marketing programs are, if you don't receive positive reviews your product will never take off. The reason for this is that customers believe reviews far more than they believe marketing. Great reviews drive word-of-mouth buzz, which drives sales. One of the most cost-effective and impactful things you can do to get revenue momentum going is to make sure you get phenomenal reviews.

Presented by Brian Lawley, President and Founder of the 280 Group. He is also President of the Silicon Valley Product Management Association

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