3 Essentials of a Practical Open Innovation Framework

Webinar Date: Thursday, November 6, 2008

Webinar Time: 10:00 Am Pacific, 1:00 AM Eastern

Register/Archive: [here]

Andres Jordan lives in the future. His job? To transform his company into a global innovation leader by developing next-generation products. His approach? A targeted injection of cultural revitalization, nimble process, and new technology.

Recognized as one of today's most savvy open innovation transformation leaders, Andres Jordan's knowledge extends well beyond the boundaries of his industry. In this one-hour, interview-style webinar, you'll have the opportunity to hear from and interact with Mr. Jordan on practical ways to create a successful open innovation framework in your company. Learn about:

• The 3 essentials - culture, process, and technology - enabling Deutsche Telekom's transformation to open innovation

• Creating the virtual innovation team - tapping into community and creativity while balancing openness and protecting IP

• What it takes to instill a culture of open innovation

• Turning "OK" product ideas into "great" product idea

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