Product Management & Product Marketing Webinars
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Pricing for Innovation
Pricing experts Dr. Reed Holden and Mark Burton will lead the discussion on the very hot topic of Pricing for Innovation. The presentation will focus on the perplexing problem of how to define the value of innovations, drivers of adoption of new technologies, creating trial offers that don't leave you with a "pricing hangover," and bootstrapping early sales into broader market success.
Pricing experts Dr. Reed Holden and Mark Burton will lead the discussion on the very hot topic of Pricing for Innovation. The presentation will focus on the perplexing problem of how to define the value of innovations, drivers of adoption of new technologies, creating trial offers that don't leave you with a "pricing hangover," and bootstrapping early sales into broader market success.
