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Product Management Library of Knowledge

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Roadmapping for Product Innovation Transformation

In the context of product innovation, roadmapping defines the plan for the evolution of your products; it links your innovation strategy to your plans for new products and to the technologies needed to develop them; it helps identify, select, sequence and prioritize a set of major product development initiatives that meet the business's goals. In this article, learn how to develop a Strategic Product Roadmap that will help you determine how your business will achieve its new product objectives.

Strategic Planning Done Right

By getting consensus or buy in from the committed parties, you greatly reduce the chance that the Strategic plan will be built, delivered to the executive staff, then languish on a shelf for 3 - 5 years.

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