Putting people together to create new products
Posted at January 28, 2007 10:45 AM in
Rants
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When I was at Symantec, then CEO, Gordon Eubanks used to say "build what you can sell" -- he railed on us so we wouldn't just try to sell what we could build. Sometimes what we thought we could sell was clouded by what we were currently building, but I got the point.
I think too often this simple concept is ignored by companies. This article best articulates the essence of "build what you can sell."
View it here at Cooper.Com